Coca-Cola rose to popularity in Mexico starting in the 1960s with the help of Vicente Fox, the former president of Mexico, who started his career driving around, making deliveries for the company.
In the indigenous community of the Mazahuas in San José del Rincón, a wooded village in western Mexico state, there are homes without running water but with a bottle of soda sitting permanently on the dinner table. Soda has become an integral part of Mexican life, even intersecting with politics and religion in certain regions.
Chiapas, Mexico is the town that drinks the most sugary drinks in the world. In Chiapas, one of the poorest states in Mexico, people drink two litres of sugary drinks a day, and Coca-Cola is king. As health officials declare a diabetes emergency, we meet the families in the thick of a diabetes crisis, a deadly mix of Covid and sugar sending people to early graves.
Mexico’s addiction to sugary drinks and fast food has led to a public health crisis, prompting the government to take action against the companies and products that feed the nation’s cravings. In Mexico, sugary sodas are more accessible than clean drinking water and Type 2 Diabetes is a leading cause of death, one iconic bottle and its bright red logo is found in every home, at every restaurant, even included in every family altar at Dìa de los Muertos (Day of the Dead) celebrations.
Regular consumption of Coca-Cola increase blood sugar levels rapidly and affect the pleasure centers of the brain in a similar way as heroin.
Soda contains acids like phosphoric acid and carbonic acid. These acids create a highly acidic environment in your mouth, which makes your teeth vulnerable to decay. While the acids in soda can themselves cause damage. It is the combination with sugar that makes soda particularly harmful.
Coca-Cola products have been linked to: Increased risk of obesity, type 2 diabetes, tooth decay and ADHD, decreased kidney and liver function. Impacts on the brain, including increased risks of stroke and dementia.
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