Sign in
Download Opera News App

 

 

AKA Announces Unexpected Changes With His Partnership With Cruz Vodka

It's not a secret that there has been a lot of controversies surrounding AKA's partnership with Cruz Vodka. In March they released a batch of bottles that weren't branded with AKA's signature and this raised a lot of eye balls. Supporters confronted Cruz Vodka and they explained by saying it was a printing error and the matter will be rectified. Seems like that was just an excuse as the statement indicates otherwise. Join us as we unpack more of the story below.

Source:

https://twitter.com/akaworldwide/status/1528691992326291456?s=19

On a statement that he released this afternoon, it indicated a handful of things. AKA outlined changes in his brand which included parting ways with Cruz Vodka. As per his request, they will be phasing out his signature from the bottles and the watermelon flavor will be scraped. This will be followed by the Banana flavor this coming summer. These changes might be bitter to swallow for many but it's for the best for everyone.

What does this mean going forward?

As per their agreement, he will continue overseeing operations as a business partner. They ended by indicating that they are excited as to what he will bring into the South African drinks market in the future. What are your thoughts about this story? Let's keep the conversation going on the comments section below and remember to follow us for more informative articles like this one published daily.

Image: Statement

Content created and supplied by: ShakersAndMovers (via Opera News )

AKA

COMMENTS

Load app to read more comments