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[OPINION]How Unemployed Youth Can Cash In On Social Media

According to a research that was conducted by Statista in 2020 it revealed that over 3 billion people people are using social media. This number keeps on growing each and every year fueled by the fourth industrial revolution that has been gaining traction all over the world. This makes it the best platform that can be used to create employment, connections and learning from each other. Join us as we unpack more of the story below.

Unemployment is skyrocketing

The recent statistics by StatsSA are a clear indication of the unemployment crisis in South Africa. Over 32,6% people are without jobs, this includes people with and without qualifications. Some have have been forced to get out of their comfort zones and start their own businesses. This includes the two most popular shoe brands, Drip and Bathu which act as a guiding point for upcoming entrepreneurs on how to be resilient.

Social media influencing



Brands make use of social media to spread the word about their offerings and services. I'm sure you might have come across an advertisement while browsing on your time line. It has replaced traditional marketing due to its simplicity and reach. You can also jump into this bandwagon and create a sustainable business for yourself.

— You have to build your audience. The more people that follow you the better.

— Enroll for an online course that is going to teach you about the fundamentals of social media marketing.

— Build your portfolio that is going to be used when applying for jobs online.

Using third party platforms

You can increase your chances of finding employment by making use of third party sites. When writing this article we have approached a couple of influencers to ask them which one are the best. They have recommended the following for you:

— TheSalt

— Webfluential

— Humanz App

— Indahash

We hope you've found this article useful. If you have any questions don't hesitate to ask via the comments section below and remember to follow us for more informative articles like this one published daily. 

Content created and supplied by: ShakersAndMovers (via Opera News )

Bathu Drip Statista StatsSA

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